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CAPE BRETON ISLAND, CANADA
29-31 MAY, 2024

CAPE BRETON ISLAND, CANADA
29-31 MAY, 2024

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On 29 - 31 May 2024, Music Tourism Convention will travel to Cape Breton Island for its 6th global edition!

Although widely known for its beautiful scenery, Cape Breton Island is one of the most exciting music destinations of the world. A place where fiddles, Celtic melodies and Mi'kmaq beats harmonize, celebrating a cultural tapestry as vibrant as the island itself.

This makes it a perfect destination to host the Music Tourism Convention which will take place at Membertou Trade & Convention Centre, located in Sydney, Cape Breton Island.

 

Across 3 days of activities, 250 delegates will gather to learn, network and experience the best practices related to music tourism from all around the globe.

 

Dive into Cape Breton Island's Music Scene

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An immersive experience on all things related to music tourism!

2 Days of talks and presentations

2 Evening events

1 Pre-convention music tour

250 Delegates

15+ Panels and presentations

Schedule

Pre Convention Music Tour

Pre Convention 3 day Music Tour

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EVERYTHING RELATED TO MUSIC TOURISM

Topics to be covered

Music tours' best practices

The future of music tourism

Understanding festivals’ social impact

Music, downtown revitalisation and tourism

Integrating music into a destination strategy

Turning small towns into music destinations

Accessibility and inclusivity in music tourism 

The hospitality industry & music tourism development

The role of the night time economy for music destinations


Experience first hand a music tourism trail & tour best practice

CAPE BRETON MUSIC TOURISM PRE-CONVENTION TOUR

The pre-convention tour is a unique, not to miss experience, crafted especially for our MTC delegates. The tour takes you on a 3-day cultural journey across Cape Breton Island, using music as a tool to help you discover and enjoy the Island's unique landscapes and breathtaking views. From rich heritage and traditions to the contemporary scene, music on Cape Breton is everywhere, and during this tour you will get to explore every aspect of the "Music Island" and live an experience like no other. 

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Key Highlights

Discover North America’s only living history museum for Gaelic language

  • Become a master of square-dancing & spoon playing

  • Experience live music played by local artists from Cape Breton Island

  • Take part in the Eskasoni Cultural Journeys and learn the art of basketry

  • Learn about the Mi’kmaq musical culture through performances by local trailblazing Indigenous Artists

  • Take stunning photos from some of the most scenic Cape Breton Island viewpoints

  • Expand your network and develop unique connections with other delegates from all around the world

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What's included

Book your music tourism experience

  • Transport

  • Accommodations

  • Meals

  • Admissions

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THANKS TO ALL OF THE PARTNERS AND SPONSORS SUPPORTING THE EVENT

Host Organisation

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Sponsors

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Key Partners

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Supporting Partners

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